KAERATI APARTMENTS

Branding, corporate identity

Kaerati is a boutique hotel that looks on to the sea perched at the summit of Xilokeratidi village above port Katapola.

Kaerati means ‘effort’. It’s a word characteristic of the people of Amorgos who never stop trying for what is best for their island.

The design of the logo was inspired by the meaning of its name but also by the traditional Cycladic architecture. The hand-drawn stairs refer to the “effort” that leads to a satisfying destination and its exceptional view by the aegean sea.